Mumtaz Table & Bar approached us to assist in their menu vessel and menu design to provide guests a visually appealing menu to match their interior aesthetic and the quality of product (ppa: $56). The Mumtaz team had already decided to utilize a wooden board as their vessel. They also wanted to look for a solution that decreased the number of menus on the table at a time; menus included a dinner menu, a beverage menu, a dessert menu, and a happy hour menu (Mumtaz had also made the decision to include the dessert menu on their dinner menu). The Mumtaz team planned to print their menus in-house and change out menus as needed based on product offerings.
Mumtaz Table & Bar wanted to decrease the number of menus each customer would receive upon being seated while also creating a more on-brand aesthetic menu that could be printed in-house. Mumtaz had already decided they wanted to include their dessert menu on their dinner menu and that they wanted to use a wood board as a vessel.
With these needs in mind, we developed a custom wood board menu with a custom offset band to hold both the main dinner/dessert menu and a secondary menu in place; in addition to holding the paper menus in place this band also acted as a visual delineation between the dinner and dessert menu sections. The final menus were developed to allow Mumtaz full creative control once the project was complete.